Gymshark Aims to Counter 'Pristine' Fitness Image Stereotype

Its three new ads feature athletes Oyinda Okunowo, TikTok fitness influencer Dave Olesinski and community member Jada O’Neill
Featuring three athletes, the brand aims to alter the use of 'pristine' gym goers mid session.

Gymshark Aims to Counter 'Pristine' Fitness Image Stereotype

Gymshark Aims to Counter 'Pristine' Fitness Image Stereotype

Mikey Robinson on LinkedIn: Gymshark Aims to Counter 'Pristine' Fitness Image Stereotype

Gymshark: a biting review of their online public presence, by Bea Wilkinson, Digital Society

Top Brands Acquire Spaces In Grandthum

Noel Mack's Instagram, Twitter & Facebook on IDCrawl

Gymshark is a prime example of millennial marketing done right - Retail Insight Network

Gymshark Brand Positioning: Fearlessly Forward - Labbrand A Global Branding Company. Your Guiding Partner for Brand Innovations.

Impactful Campaigns - FasterCapital

Connar O'Keeffe ACIM CMktr on LinkedIn: Gymshark Aims to Counter 'Pristine' Fitness Image Stereotype

Craig Greenslade on LinkedIn: Gymshark Aims to Counter 'Pristine' Fitness Image Stereotype

Lotty Briggs posted on LinkedIn